Manager – Marketing Communications & Branding

We are looking for a visionary, hands-on Head/Manager of Marketing Communications & Branding who will serve as the sole brand custodian of the company. This is a role for a builder-not a maintainer.

You will conceptualize, design, develop, and lead every marketing and communication initiative while gradually building a high-performing team. If transforming a company’s brand presence across online, offline, technical, visual, and experiential platforms excites you, this role is designed for you.

Role Summary

1. Brand Building & Reputation Management

• Build a powerful, credible, and future-ready brand identity.

• Strategically elevate market perception and brand visibility.

• Define tone of voice, visual language, and messaging across all communication.

• Ensure communication reflects engineering excellence and industry leadership.

2. Marketing Collaterals & Corporate Assets

Own and elevate all brand communication materials, including:

• Corporate profiles & brochures

• Capability decks (MEP/EPC)

• Product & service catalogs

• Project case studies

• Technical proposals

• Company intro decks

• Internal branded templates

You will define how the brand appears in every boardroom, exhibition, and client pitch.

3. Digital Marketing & Social Media Leadership

• Build a strong presence on LinkedIn, YouTube, Instagram, and relevant industry platforms.

• Create impactful stories through posts, reels, animations, and project showcases.

• Position the company as a trusted brand in the EPC/MEP domain.

• Monitor engagement, analytics, and conversions with strategic accuracy.

4. Website Ownership

• Own website design, structure, and content end-to-end.

• Ensure the website clearly and confidently communicates capabilities.

• Continuously improve SEO, UX, service pages, and case studies.

5. Corporate Films & Video Production

Lead complete production of:

• Corporate films

• Project walkthroughs

• Engineering process videos

• Product highlight videos

• Client testimonial videos

Bring together engineering understanding, storytelling, and visual direction.

6. Exhibitions, Events & Trade Shows

• Plan and execute national & international trade show participation.

• Oversee stall design, fabrication, branding, AV, product displays, and merchandise.

• Ensure the brand stands out and attracts the right audience.

7. Cross-Functional Collaboration

• Work closely with Sales, Projects, Engineering, HR, and Leadership teams.

• Convert technical engineering concepts into simple, powerful communication.

8. Team Building & Leadership

• Build the marketing team from the ground up.

• Hire, mentor, and manage designers, video editors, and content specialists.

• Establish workflows, SOPs, and review mechanisms.

9. Vendor Management

• Identify and manage agencies, exhibition partners, photographers, videographers, developers, and printers.

• Ensure quality output within timelines and budgets.

Key Skills & Requirements

• Strong understanding of EPC/MEP engineering and industrial content.

• Excellent design judgment and creative direction.

• Expertise in digital tools (SEO, Ads, Analytics, automation, CRM).

• Experience in exhibitions, branding, and industrial marketing.

• Exceptional storytelling, communication, and writing skills.

• Strong project management and multitasking capabilities.

• Ability to conceptualize and execute independently.

• Vendor negotiation and budgeting skills.